Zat-Direct is organized to function optimally with an objective and work culture to empower the Associates. At Zat-Direct our core organizational concept is: “Every Zat Sectarian is a Leader” and is free to make decisions and be accountable for the outcomes. We also believe that through distributed leadership, we can realize the full potential of every associate and enable them to excel in whatever they do. Zat-Direct creates enduring value for the stakeholders – Customers, Associates, Investors and Society. In order to guide our leaders to be aligned with the Company’s vision, we have adopted a common framework called “Direct Way“.